Yes, breweries need to make great beer to succeed, but part of their growth and popularity is attributed to artists and designers who give their brand an identity. Many of these people are anonymous, unknown, and go uncredited. So I took the opportunity to change that a bit by profiling and interviewing Nick Fullmer, a local artist whose been working with Cellarmaker Brewing. Nick’s been doing some fantastic work, and as a result, has quickly built a list of clients in the craft brewing industry in just two short years. You can read my story and the interview over on the San Francisco Brewers Guild blog: Art of Beer: Nick Fullmer & Cellarmaker Brewing.
